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1987–2002
Founding wordmark
McAfee Associates launched with a simple typographic mark, reflecting the startup nature of the company John McAfee founded to distribute VirusScan software. The logotype carried no emblem, relying on the name alone through the company's formative years and its 1997 merger with Network General.
2002–2005
McAfee Security
The company appended "Security" to its name in 2002, pairing the wordmark with a separate emblem to underscore its repositioning as a dedicated security vendor. This was among the first visual signals of a strategic shift away from the founder-era identity.
2005–2009
Pink wordmark
A streamlined update in 2005 stripped the emblem and reduced the identity to an extra-bold pink wordmark, with a thin white diagonal slash cutting through the "M." The monochromatic treatment made the name itself the primary graphic element.
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<img src="https://img.logo.dev/mcafee.com?token=YOUR_API_TOKEN" alt="mcafee.com logo" />2009–2016
Shield and M
In late 2009, the diagonal-M motif was embedded in a heraldic shield, pairing the monogram with a form associated with protection. The silver-outlined shield with a burgundy interior remained in use across McAfee properties, including SiteAdvisor, through the Intel ownership period.
2016–present · current
Solid rebrand
Designed by Solid Branding
After TPG acquired the cybersecurity division from Intel for $4.2 billion, Solid Branding merged the shield and M monogram into a unified mark with a new typeface and a brighter red. The work, which also introduced the tagline "Together is Power," won a Bronze Transform Award for Best Brand Identity in 2017.
CrowdStrike
crowdstrike.com