Western Union

westernunion.com

Send and receive money transfers from the United States with Western Union. Check exchange rates, track transfers and send money online instantly.

Western Union logos

Download the Western Union logo as a transparent PNG. The API can also return SVG, WebP, dark, and black-and-white versions.

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Western Union brand colors

#020200

#FBDD05

#FAF2B2

History

1968–1981
Script wordmark
Western Union introduced a stylized script wordmark in 1968, rendered in a flowing all-lowercase form that reflected the graphic design conventions of the era. The design gave the company a warmer, more approachable appearance during a period when it was still primarily known for telegram services.
1981–1988
Bold serif wordmark
A heavier, more structured wordmark replaced the script in the early 1980s, using a bold serif type treatment that emphasized institutional weight. The change coincided with Western Union's expansion into financial and telecommunications services beyond its telegram origins.
1988–2013
Lippincott black and yellow

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<img src="https://img.logo.dev/westernunion.com?token=YOUR_API_TOKEN" alt="westernunion.com logo" />

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Lippincott & Margulies redesigned the identity in October 1988, inverting the palette to black with yellow accents and setting the wordmark in Univers, a neo-grotesque sans-serif. Two vertical yellow bars flanking the name became the signature device, signaling the company's pivot toward financial services and away from telegraph communications.

2013–2019

WU monogram introduction

A WU monogram in overlapping yellow letterforms on black was introduced in February 2013, adding a compact symbol alongside the wordmark for the first time. The update retained Univers and the established black-and-yellow palette while giving the brand a more distinctive mark suited to digital applications.

2019–2023

Euclid Flex wordmark

Soft-launched in November 2018 and officially adopted on January 2, 2019, the identity shifted to Euclid Flex, a geometric sans-serif, and dropped the long-standing two-bar device. The cleaner, more minimal result was aimed at reinforcing Western Union's positioning as a digital money-transfer platform rather than a legacy wire service.

2023–present · current

Love Street monogram

Love Street & Company unveiled a new WU monogram on January 9, 2023, replacing the geometric letterforms with a mark that combines calligraphic curves and multi-directional angles. The symbol, designed by Darrin Crescenzi among others, was intended to represent movement and the company's global network of physical and digital transfer points.