Lincoln Motor Company
Lincoln combines intuitive technology with sophisticated craftsmanship for a truly human-centric driving experience.
Lincoln Motor Company logos
Download the Lincoln Motor Company logo as a transparent PNG. The API can also return SVG, WebP, dark, and black-and-white versions.
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Lincoln Motor Company brand colors
#000000
#999999
#FEFEFE
History
1917–1922
Leland founding mark
Henry Leland founded Lincoln Motor Company in 1917, naming it after the president he had voted for as a young man. The earliest wordmark appeared without the star emblem that would later define the brand.
1922–1964
Ford acquisition mark
Ford purchased Lincoln in 1922 for $8 million after Leland's company ran into financial difficulty, folding it into its luxury division. The wordmark of this period carried a straightforward typographic treatment without the star device.
1964–1972
Continental monogram
The 1960s mark introduced a paired-L monogram, reflecting the prestige of the Continental nameplate that had become Lincoln's flagship model in 1961. The treatment was cleaner and more geometric than its predecessors.
Add Lincoln Motor Company logo to your app or website
Use the Logo API to embed the Lincoln Motor Company logo and millions of others directly in your app or website. Get a free API key to get started.
<img src="https://img.logo.dev/lincoln.com?token=YOUR_API_TOKEN" alt="lincoln.com logo" />