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Switching from Brandfetch to Logo.dev is two swaps: point logo image URLs at img.logo.dev instead of the Brandfetch Logo CDN, and point Brand API calls at Logo.dev’s Brand API. For a feature-by-feature view, see Logo.dev vs Brandfetch.

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Migrate logo images

Swap the host and credential, then rename a few parameters. Brandfetch’s Logo CDN and Logo.dev’s image API are both URL-based, so that’s the whole change.
Brandfetch Logo CDN
Logo.dev Logo API
Get your publishable key from the dashboard and pass it as token. Add format=png or format=webp explicitly: Logo.dev’s default is jpg, which has no transparency, unlike Brandfetch’s .png/.webp extensions.
Brandfetch’s type segment (/type/icon, /type/symbol, /type/logo) selects different asset shapes. Logo.dev’s image endpoint returns one canonical logo per domain; for the wide lockup Brandfetch calls its logo type, use the Brand API’s brandmark field instead.
The common parameters map directly: One parameter changes meaning in the swap. Brandfetch’s /theme/... selects a light or dark logo variant; Logo.dev’s theme names the background you render on, so theme=dark keeps logos visible on dark backgrounds. Pick the value for your background instead of carrying the Brandfetch value over. See the Logo API parameters for the full list.

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Migrate brand data

Brandfetch’s Brand API returns one JSON profile per domain. Logo.dev’s Brand API is the equivalent: name, description, brand colors, socials, the logo, plus the brandmark and social banner images. It’s on every plan, metered in credits. Use cases and plan availability for the full profile are on the Brand API product page. Logo.dev takes your secret key (sk_…) in the Authorization header, where Brandfetch takes a bearer token:
Brandfetch Brand API
Logo.dev Brand API
Logo.dev’s brand profile centers on visual assets and core company data: logo, brandmark, social banners, colors, description, and socials. If you depend on Brandfetch fields like fonts, company size, or industry, check the Brand response against your needs before switching that call.
If you used Brandfetch to resolve a ticker, ISIN, or crypto symbol to a logo image, the image Logo API covers the same lookups directly:

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Attribution

On the free tier, commercial use requires attribution wherever you display logos; personal projects don’t. Any paid plan removes it.
Need help migrating or want to run a volume test first? Email sales@logo.dev.