Airbnb is an online marketplace for lodging, vacation rentals, and tourism activities. The platform connects travelers with hosts offering short-term peer-to-peer homestays worldwide.
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2007–2009
AirBed & Breakfast
The founding wordmark spelled out the full name AirBed & Breakfast, set in VAG Rounded. This initial identity reflected the company's literal origin as an air-mattress rental service for conference overflow, before the concept expanded.
2009–2010
AirBnB rename
In March 2009, the company shortened its name from AirBed & Breakfast to AirBnB, and the logo followed. The Tondo typeface replaced VAG Rounded, and a tagline reading "A new way to travel" appeared beneath the wordmark, signaling a broader hospitality ambition.
2010–2014
Airbnb wordmark
A further name normalisation in October 2010 lowercased the middle letters to produce the Airbnb spelling used today. The accompanying wordmark adopted a cleaner typographic treatment as the platform grew from a niche service into an international marketplace.
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<img src="https://img.logo.dev/airbnb.com?token=YOUR_API_TOKEN" alt="airbnb.com logo" />2014–2020
Bélo identity
Designed by DesignStudio
London and San Francisco studio DesignStudio unveiled the Bélo symbol on July 16, 2014, after roughly a year of work embedded at Airbnb's headquarters. The mark combined a person, a location pin, a heart, and the letter A into a single form, set alongside a custom wordmark in LL Brown.
2020–2025
Cereal type refresh
A March 2020 refresh brought the Airbnb Cereal typeface, commissioned from type foundry Dalton Maag and first introduced across digital products in May 2018, into the full brand system. The updated wordmark pairs the existing Bélo symbol with Cereal, providing a unified typographic voice across print and screen.
2025–present · current
2025 update
Launched May 14, 2025, this update refined the wordmark and visual identity system as part of Airbnb's expansion into Services alongside Homes and Experiences. The Bélo symbol remains continuous with the 2014 mark.
Trivago
trivago.com