Coca-Cola
Coca-Cola is a multinational beverage corporation best known for its flagship carbonated soft drink. It manufactures, retails, and markets a wide variety of non-alcoholic beverage concentrates and syrups worldwide.
Coca-Cola logos
Download the Coca-Cola logo as a transparent PNG. The API can also return SVG, WebP, dark, and black-and-white versions.
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Coca-Cola brand colors
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History
1886–1887
First wordmark
Coca-Cola's earliest ads in 1886 set the name in a plain upright type, before the drink had a face of its own. The look lasted only until the bookkeeper got involved.
1887
Robinson script
Designed by Frank Mason Robinson
Frank Mason Robinson, Pemberton's bookkeeper, coined the name and drew it in flowing Spencerian script, the formal penmanship of 1880s business letters. His hand-lettering became the root of every version since.
1903–1960s
Refined script
After the script was registered as a trademark in 1893, the letters were tightened and standardized through the early 1900s. Red settled in as the dominant color across the 1930s.
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