Electronic Arts is an American video game company that develops and publishes digital interactive entertainment. The company serves millions of players globally with major franchises such as Apex Legends and The Sims.
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1982–1997
Shapes mark
Designed by Barry Deutsch, Steinhilber Deutsch & Gard
Designed by Barry Deutsch at Steinhilber Deutsch & Gard, the founding mark paired a square, circle, and triangle rendered with blue stripes against white. Each shape carried an intended meaning: the square for "E," the triangle for "A," and the circle representing international reach.
1997–2000
Albertus wordmark
The geometric shapes were dropped in 1997 in favor of a plain typographic treatment set in Albertus Regular. This marked the first time the full company name appeared as a standalone wordmark without any symbolic device.
2000–2006
EA monogram
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<img src="https://img.logo.dev/ea.com?token=YOUR_API_TOKEN" alt="ea.com logo" />Designed by Thomas Hallgren, Pittard Sullivan
Rod Swanson of EA Sports and senior designer Corey Higgins of EA Corporate worked with Thomas Hallgren at Pittard Sullivan to adapt the EA Sports monogram for the parent brand. The "EA" letterform combination replaced the full name as the primary corporate mark for the first time.
2006–2020
Circle enclosure
The EA monogram was placed within a circular frame, echoing the visual language used by the EA Sports sub-brand. The enclosure gave the mark greater versatility for use on packaging, splash screens, and merchandise.
2020–present · current
Coral wordmark
Skylight Collective redesigned the brand in August 2020, shifting the color from the previous palette to coral red. MCKL type foundry created the custom Electronic Arts Display typeface, drawing on the three geometric forms of the 1982 logo as structural references within the letterforms.
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