Halliburton
Halliburton is an American multinational corporation and one of the world's largest oilfield service providers. It delivers products and services to the global energy industry, specializing in drilling and completion.
Halliburton logos
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Halliburton brand colors
#CC0001
#F3B3B2
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History
1919–1938
Founding wordmark
Halliburton Oil Well Cementing Company adopted a plain typographic wordmark when Erle P. Halliburton incorporated the business in 1919. The lettering reflected common commercial sign-painting conventions of the era, with no abstract symbol.
1946–1954
Postwar serif
A bolder serif wordmark replaced the earlier lettering after World War II, as Halliburton expanded its cementing and well-completion services internationally. The thicker strokes gave the name more visual weight in print advertising and technical documentation.
1954–1993
Diamond H mark
The 1954 identity introduced a geometric diamond enclosing a stylized H, marking Halliburton's first use of a standalone symbol alongside the wordmark. This mark remained in use for nearly four decades across an era of major corporate acquisitions and global expansion.
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