Krispy Kreme
Krispy Kreme is an American multinational doughnut company and coffeehouse chain. Founded in 1937 in Winston-Salem, North Carolina, the company is globally recognized for its signature hot glaze doughnuts.
Krispy Kreme logos
Download the Krispy Kreme logo as a transparent PNG. The API can also return SVG, WebP, dark, and black-and-white versions.
Banners
Krispy Kreme brand colors
#017550
#CC1344
#FCFDFD
History
1937–1978
Founding script
Vernon Rudolph founded Krispy Kreme in Winston-Salem, North Carolina in 1937, and the earliest marks used hand-lettered script consistent with mid-century American bakery signage. The script treatment remained largely unchanged through the company's regional expansion across the American South.
1978–1990
Stylized oval
Following Beatrice Foods' acquisition and subsequent sale back to a management group in 1982, the identity shifted to a structured oval enclosure with a more geometric letterform. The design signaled a departure from the hand-crafted look toward a cleaner, more uniform retail mark.
1990–2017
Green oval
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